When I started offering photography services to the real estate industry, I thought that I was pretty clever by separating my general photography with my real estate photography under two different brands; DRP for the general stuff, and ARE (Architectural and Real Estate) for real estate. But as I picked up more clients, mostly by word of mouth/referrals, everyone just knew me as David Robert, not as David Robert from AREPHOTOGRAPHY. So while I thought having ARE was nifty, the name got lost, but mine didn't. So, here we are today, coming full circle in a way. DRP : David Robert Photography will be the one and only name I use for my business. After all, what's in a name? Everything.